Kinder BTS

Pegasus Strategic Communications brought the Back to School season to life with an interactive Kinder activation across the UAE and KSA. Designed to capture the energy and excitement of returning to school, the experience combined playful challenges, creative activities, and branded photo moments that engaged children and parents alike. By blending entertainment with a sense of discovery, the activation transformed the in store environment into a lively destination, creating meaningful touch points that strengthened Kinder’s connection with families during the BTS period.